PACKAGING
Ice cream packaging inspired by the Japanese culture of Hanami; traditional custom of enjoying the transient beauty of flowers.
Although the gradient looks like melting ice cream, it also gives the feeling of when you are stuck in a frenzy of falling flowers.












the logo
the art of ice and cream
The name and logo is inspired by the ceremony of Hanami in Japanese culture. Traditionally, to celebrate the blooming flowers, but in modern times known for a partying and enjoyment. Just like you should enjoy your ice cream!